Partnerships for Environmental Public Health Webinar: Meeting Target Audiences No Matter Where They Are - Strategies for Effective Use of Social Media for Public Health Communication
October 12, 2018
In recognition of Children’s Health Month and Children’s Environmental Health Day (October 11), we are hosting this webinar on the use of social media to raise awareness about children’s environmental health. Join us to learn more!
Title: Meeting Target Audiences No Matter Where They Are - Strategies for Effective Use of Social Media for Public Health Communication
Date: October 12, 2018 • noon to 1:00 p.m. EDT
Registration (required):
You will receive a calendar invitation from WebEx once you register.
Description:
This webinar will focus on the value of social media for community outreach and translation of children’s environmental health content. Social media is emerging as a necessary tool for public health communication as more Americans use it (and the Internet more generally) for health information. Yet many organizations lack a basic social media strategy for engaging target audiences. In this webinar, we will cover a number of topics, including:
- A rationale for the use of social media in public health communication.
- Best practices for the use of social media, including examples of how to use social media analytics to capture your reach and engagement with target audiences.
- Examples of social media strategies implemented by the Children’s Environmental Health Social Media Workgroup and the Children’s Environmental Health Network to engage with target audiences.
Presenters:
University of Illinois at Urbana-Champaign
Wendy Gutschow, M.S.W.
University of Southern California
Nathan Mutic, M.S., M.A.T., M.Ed.
Emory University
Nsedu Obot-Witherspoon, M.P.H.
Children’s Environmental Health Network